To ensure the success of the Circles application, it was essential that it be easy to set up and run on the maximum number of devices possible thus establishing a larger user base. The MDS team divided the Circles Application into multiple segments due to its extensive feature list and to prevent the app from getting unwieldy or slow.

Modularization also enabled the addition of new features to the Circles app if needed, allowing for better long-term prospects for the app.

MDS utilized Ruby on Rails to create both the Front-end and the Back-end framework which allowed for a fluid and robust user experience. Native Android and iOS development were utilized to enable this Ruby on Rails framework to work seamlessly on both Android and iOS devices, which was essential considering the app was reliant on mobile devices to further its reach.

Salesforce SDK was used to allow Salesforce to integrate seamlessly within the application. This empowered users to be able to create leads from within the app itself and sync it with their existing salesforce accounts.

The MDS team used Firebase to enable instantaneous push notifications which would pop-up at opportune moments and notify users of potential Circles (meetings) nearby.

Due to the Application’s modular nature, the following critical features were successfully integrated into Circles

• SalesForce Integration, which could save new contacts as leads if so desired by the user and seamlessly sync the information with the relevant server

• A facility to set up meetings or find new contacts nearby

• A business card scanner capable of scanning photos as well as social media accounts present on the business card

• Ability to create and share multiple profiles