5 Reasons to use Mautic, for your marketing automation needs

5 Reasons to use Mautic, for your marketing automation needs

Mautic is an open source (free) marketing automation system that is easy to use and free. Mautic pretty much does most of the things, which the paid alternatives such as Marketo, Eloqua, Pardot, Hubspot and others offer. If you wish to keep your budget low on marketing automation, then Mautic is the way to go.

Below are my 5 reasons why you should use Mautic for your marketing automation needs.

• Mautic is Open Source and FREE
  Mautic being open source, there is no cost for the software. This is a huge cost saver compared to paying for commercial alternatives. Most of the commercial marketing automation systems charge you by the number of contacts you have and on average a small to medium business would have a bill of 1200$ – 2000$ dollars.

• Mautic can be customized
  As Mautic is open source, you can modify the code to meet your business goals. Mautic supports writing plug-ins which can extend the functionality of Mautic. Mautic also has support for REST API’s which are available to developers for integration purposes. You can hire us to develop your own plug-ins for mautic or integrate with Mautic API to meet your business goals.

• Use your preferred Email Sending Vendor
  In Mautic, you can configure to use your own preferred email sending vendor. This is a huge advantage, every customer has his preference for email vendors. It is very easy to configure mautic to use any third party emailing vendor.

• Automate your email marketing
  Design your campaign, set up your own rules and automate your email marketing campaign. It is this easy with Mautic, using its campaign designer. Within the campaign designer you can start with a template or create your own email template and set up rules on when you want to send the emails to your leads and customers.

• Host Anywhere
  As Mautic is Open Source, you have the freedom to host on any cloud of your preference or host it with your on-premise data center. Mautic maintains the latest source code on Github with easy to execute instructions for hosting. We also provide our customers with a hosted version of Mautic, where we manage everything for you.

We understand some businesses don’t have a technical team of their own or they don’t wish to allocate resources, here we come to assist you get started with using Mautic. Just being open source and source code being available doesn’t really mean, that all businesses are equipped to handle installation, customization and maintenance of Mautic.

We provide you with not only hosting of Mautic, but needed custom development services for tuning Mautic to meet your business needs. We have more than 20+ satisfied Mautic customers, most of whom are still working with us for maintenance. We always align ourselves with our customers to make the right software needed for their business.