MetaDesign Solutions
MetaDesign SolutionsBuilding a website for a leading south asian investment and financial services company
Overview
The company wanted a complete online solution for their users to enable them to plan, research, look at different stock markets data, track market movements, see market maps and charts, market trends and make investments.
about the client
The firm is an investment and financial services company headquartered in Mumbai, India. It is in the business of selling mutual funds, insurance products and other financial tools to its customers.
Industry Domain
Financial Services
Service Category (Service-line)
Full-stack Website Development
Technologies Used
Angular (FE)
Node.js (BE)
AWS
Challenges
The client wanted a solution that must provide the user with the latest information about what was happening around the world in different stock markets so they can make an informed decision. Give their intent to acquire new customers, the information on how to make guided investments and tools to build and consolidate portfolios were required.
The website should look modern and follow the best practices of development, be fast to load, be interactive and be SEO friendly. The website should be rich with charts, call to action buttons and very user friendly for users to stay engaged.
Website should support all modern browsers on desktop and mobile devices.
Solution Scope and Services
The solution to fit the needs for this project scope given by our technical team was to build a dynamic frontend and backend driven managed application. The team with their plentiful experience and technical knowhow came up with the solution to build a website using the latest versions of Angular and NodeJS technology for all interactive components and financial tools.
The solution was built using Angular and NodeJS, to fit all the key requirements of the project.
Angular
Data binding capability to HTML giving users a rich and responsive experience.
The capability to create Single Page Application in a very clean and maintainable way.
Ability to do server side rendering wherever required to be SEO friendly.
With Angular, the developers can achieve more functionality with short code.
Angular applications can run on all major browsers and smartphones, including Android and iOS based phones/tablets.
NodeJS
- High Performance: NodeJS is known for its high performance that benefits the users.
Caching: Caching helps applications achieve better response time and load the web pages faster.
Highly Customizable: Another advantage that influenced the technical team’s decision was the amount of customization NodeJS offers over its competitors.
AWS Cloud
The solution is deployed on AWS, the decision to use AWS was for three main reasons among others:
- Accessibility: AWS is available 24×7 all year round.
- Security: Security AWS offers is unsurpassed and best in business.
- Flexibility: AWS offers plans to auto scale resources depending on needs.
Apart from that, the website design is responsive and can adapt to all the sizes such as mobile, tablets, laptops etc.
Results
The time a user spends on the website has increased and firm’s employees are able to interact more with the customers and track, measure and improve engagement. More leads are generated thanks to the way the landing pages were designed and developed.
This was a good step for their investment towards a digital journey and the upgraded website was business friendly, which has allowed them to capture more leads and interact more with their customers.