Metadesign Solutions

Development of a feature-rich instant contact data exchange application for a USA based services company

Overview

The company approached MetaDesign (MDS) with their requirement to craft an intuitive and feature-rich instant contact exchange app. An extensive feature list was described keeping the user’s convenience in mind. Circles directive was to be able to exchange contact information instantly and thereby start a group (Circle) whether you already know someone or had just met them.

about the client

Established in the USA in 2015, the company has been at the forefront of innovation in Professional/Business Services (example, Card Exchange services) by leveraging cutting edge technology.

The firm wanted to build an innovative business card & contact information exchange application, which is available on Android and iOS devices and provides a comprehensive set of tools to the user for adding new contacts and setting up meetings.

Industry Domain

Professional Business Services

Service Category (Service-line)

Digital Product Engineering

Technologies Used

Ruby On Rails

Salesforce

Firebase

Challenges

The challenge was to create a solution which incorporates the ability to initiate contact and create circles (meetings) via Bluetooth.

The ability to share contact info via a secure code.

Create multiple profiles which could be updated even after being shared with a new contact.

Ability to create meetings with contacts.

Strict and secure privacy settings per user.

Comprehensive visiting card scanning, including being able to interpret social media profiles and collate their details accordingly, and also set meetings via this feature.

Extensive Salesforce integration – Ability to create leads from within the Circles app itself.

Set meetings via Google Maps integration – Sync your existing meetings to a location.

Solution Scope and Services

To ensure the success of the application, it was crucial to design it for maximum compatibility across devices, enabling access to a larger user base. MetaDesign Solutions approached the project with a modular development strategy, breaking down the extensive feature set into manageable segments. This not only kept the app lightweight and responsive but also made it easier to introduce new features iteratively over time, ensuring the app’s incremental viability and long-term scalability.

 

Key Features Integrated into app:

  • Salesforce Integration: Seamlessly save new contacts as leads and sync with Salesforce.
  • Meeting Setup and Contact Discovery: Easily arrange meetings or discover new contacts in the vicinity.
  • Business Card Scanner: Scan photos and social media details from business cards.
  • Profile Management: Create and share multiple user profiles effortlessly.
01

Modular Development

MDS employed Ruby on Rails to develop both the front-end and back-end frameworks, ensuring a fluid and robust user experience. This modular approach allowed for the seamless integration of critical features and ensured that the application remained efficient and easy to use, even as new functionalities were added. The modular architecture also enabled the app to deliver high performance and scalability. 

02

Native platforms (Mobile Development)

Given the app’s reliance on mobile devices to reach a broader audience, we utilized Native Android and iOS development to ensure seamless operation on both individual platforms. This approach allowed the Ruby on Rails framework to function efficiently on mobile devices, providing users with a consistent and high-quality experience regardless of their device.

03

Integrations and Realtime Notifications

To enhance the app’s functionality, Salesforce SDK was integrated into the application, allowing users to create leads directly within the app and sync them with their existing Salesforce accounts. Additionally, Firebase was utilized to enable real-time push notifications, alerting users to nearby meetings or potential new contacts. These features were seamlessly integrated into the modular architecture, ensuring a cohesive and powerful user experience.

Results

MetaDesign Solutions delivered a comprehensive contact exchange app to the customer, whilst successfully overcoming multiple hurdles faced during development. The app delivered was to spec, intuitive, scalable and reliable and is a useful tool for those looking to further their connections with like-minded professionals or individuals they meet, be it at a restaurant or at a conference.

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